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Market insights · Wisconsin

Vernon County, WI: growth, migration and housing

Vernon County has 31,443 residents, up 2.4% since 2020 (+0.3% in the last year). In 2022–2023, 662 households moved in and 636 moved out (+26 net), bringing in a net $3.6M of income. Median household income is $71,893, the median home $223,800 and median rent $836 a month.

Population (2025)31,443
5-year growth+2.4%
1-year growth+0.3%
Net households moving in+26
Per 1,000 residents+0.8
Net income moving in+$3.6M
Median household income$71,893
Median home value$223,800
Median rent$836/mo
Rent as share of income14%

In Wisconsin: 20th of 72 counties for 5-year population growth · 21st of 72 counties for net in-migration (per resident) · 38th of 72 counties for median household income · 37th of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Vernon County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
La Crosse County, WI132$8.0M
Monroe County, WI66$3.1M
Crawford County, WI45$1.8M
Richland County, WI35$1.8M
Dane County, WI34$2.5M
Juneau County, WI25$1.6M

Where leavers went

Top counties by households leaving Vernon County, 2022–2023 (IRS).

ToHouseholds (tax returns)Their income (AGI)
La Crosse County, WI154$7.4M
Monroe County, WI58$2.4M
Crawford County, WI41$1.9M
Richland County, WI34$3.1M
Dane County, WI28$1.3M
Juneau County, WI22$1.0M

BizyFi in Vernon County

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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.