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Market insights · Wisconsin

Richland County, WI: growth, migration and housing

Richland County has 17,036 residents, down 1.4% since 2020 (-0.5% in the last year). In 2022–2023, 377 households moved in and 395 moved out (-18 net), bringing in a net $3.5M of income. Median household income is $66,420, the median home $197,500 and median rent $771 a month.

Population (2025)17,036
5-year growth-1.4%
1-year growth-0.5%
Net households moving in-18
Per 1,000 residents-1.1
Net income moving in+$3.5M
Median household income$66,420
Median home value$197,500
Median rent$771/mo
Rent as share of income14%

In Wisconsin: 71st of 72 counties for 5-year population growth · 55th of 72 counties for net in-migration (per resident) · 55th of 72 counties for median household income · 53rd of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Richland County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
Sauk County, WI69$3.9M
Grant County, WI51$3.5M
Dane County, WI38$1.8M
Vernon County, WI34$3.1M
Iowa County, WI29$1.6M

Where leavers went

Top counties by households leaving Richland County, 2022–2023 (IRS).

ToHouseholds (tax returns)Their income (AGI)
Sauk County, WI73$3.7M
Grant County, WI56$2.4M
Dane County, WI52$2.7M
Vernon County, WI35$1.8M
Iowa County, WI25$0.7M

BizyFi in Richland County

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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.