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Market insights · Wisconsin

Dane County, WI: growth, migration and housing

Dane County has 590,375 residents, up 4.9% since 2020 (+0.7% in the last year). In 2022–2023, 16,480 households moved in and 15,200 moved out (+1,280 net), while a net $97.2M of income left. Median household income is $89,975, the median home $394,800 and median rent $1,398 a month.

Population (2025)590,375
5-year growth+4.9%
1-year growth+0.7%
Net households moving in+1,280
Per 1,000 residents+2.2
Net income moving in-$97.2M
Median household income$89,975
Median home value$394,800
Median rent$1,398/mo
Rent as share of income19%

In Wisconsin: 3rd of 72 counties for 5-year population growth · 11th of 72 counties for net in-migration (per resident) · 6th of 72 counties for median household income · 2nd of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Dane County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
Cook County, IL738$62.1M
Milwaukee County, WI728$45.0M
Rock County, WI620$33.6M
Columbia County, WI453$26.5M
Waukesha County, WI399$27.9M
Jefferson County, WI388$21.8M
Sauk County, WI367$18.6M
Green County, WI266$17.1M

Where leavers went

Top counties by households leaving Dane County, 2022–2023 (IRS).

ToHouseholds (tax returns)Their income (AGI)
Rock County, WI776$49.7M
Milwaukee County, WI768$41.9M
Cook County, IL761$54.0M
Columbia County, WI583$46.6M
Jefferson County, WI431$24.5M
Sauk County, WI383$27.8M
Hennepin County, MN361$23.3M
Waukesha County, WI342$31.1M

BizyFi in Dane County

7 companies in the BizyFi directory are based here. Search them on the company map (company names with a free account), or browse Wisconsin companies.

← All Wisconsin counties · National rankings

Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.