Market insights · Wisconsin
La Crosse County, WI: growth, migration and housing
La Crosse County has 121,339 residents, up 0.3% since 2020 (+0.3% in the last year). In 2022–2023, 3,039 households moved in and 2,932 moved out (+107 net), while a net $5.0M of income left. Median household income is $73,013, the median home $257,000 and median rent $1,059 a month.
In Wisconsin: 53rd of 72 counties for 5-year population growth · 20th of 72 counties for net in-migration (per resident) · 36th of 72 counties for median household income · 21st of 72 counties for median home value.
Where new residents came from
Top counties by households (tax returns) moving to La Crosse County, 2022–2023 (IRS).
| From | Households (tax returns) | Their income (AGI) |
|---|---|---|
| Monroe County, WI | 254 | $12.4M |
| Houston County, MN | 160 | $9.2M |
| Vernon County, WI | 154 | $7.4M |
| Trempealeau County, WI | 134 | $6.6M |
| Dane County, WI | 114 | $6.4M |
| Winona County, MN | 101 | $4.7M |
| Olmsted County, MN | 70 | $5.5M |
| Eau Claire County, WI | 70 | $3.2M |
Where leavers went
Top counties by households leaving La Crosse County, 2022–2023 (IRS).
| To | Households (tax returns) | Their income (AGI) |
|---|---|---|
| Monroe County, WI | 205 | $10.2M |
| Dane County, WI | 180 | $8.2M |
| Houston County, MN | 169 | $10.0M |
| Trempealeau County, WI | 147 | $7.7M |
| Vernon County, WI | 132 | $8.0M |
| Hennepin County, MN | 115 | $6.4M |
| Winona County, MN | 84 | $4.1M |
| Milwaukee County, WI | 81 | $3.5M |
BizyFi in La Crosse County
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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.