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Market insights · Wisconsin

Brown County, WI: growth, migration and housing

Brown County has 275,803 residents, up 2.5% since 2020 (+0.6% in the last year). In 2022–2023, 5,782 households moved in and 5,622 moved out (+160 net), bringing in a net $41.2M of income. Median household income is $79,649, the median home $266,000 and median rent $1,031 a month.

Population (2025)275,803
5-year growth+2.5%
1-year growth+0.6%
Net households moving in+160
Per 1,000 residents+0.6
Net income moving in+$41.2M
Median household income$79,649
Median home value$266,000
Median rent$1,031/mo
Rent as share of income16%

In Wisconsin: 19th of 72 counties for 5-year population growth · 31st of 72 counties for net in-migration (per resident) · 16th of 72 counties for median household income · 15th of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Brown County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
Outagamie County, WI663$73.2M
Oconto County, WI354$19.6M
Winnebago County, WI249$12.2M
Milwaukee County, WI217$12.9M
Manitowoc County, WI204$10.8M
Kewaunee County, WI191$11.1M
Marinette County, WI174$11.1M
Door County, WI162$12.1M

Where leavers went

Top counties by households leaving Brown County, 2022–2023 (IRS).

ToHouseholds (tax returns)Their income (AGI)
Outagamie County, WI690$42.9M
Oconto County, WI398$29.7M
Milwaukee County, WI279$12.3M
Winnebago County, WI222$10.8M
Dane County, WI212$12.6M
Manitowoc County, WI181$10.2M
Kewaunee County, WI180$10.9M
Shawano County, WI173$8.2M

BizyFi in Brown County

Fewer than 3 companies in the BizyFi directory are based here. Search them on the company map (company names with a free account), or browse Wisconsin companies.

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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.