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Market insights · Wisconsin

Pierce County, WI: growth, migration and housing

Pierce County has 43,519 residents, up 3.1% since 2020 (+0.5% in the last year). In 2022–2023, 1,348 households moved in and 1,260 moved out (+88 net), bringing in a net $22.2M of income. Median household income is $92,109, the median home $333,700 and median rent $1,044 a month.

Population (2025)43,519
5-year growth+3.1%
1-year growth+0.5%
Net households moving in+88
Per 1,000 residents+2.0
Net income moving in+$22.2M
Median household income$92,109
Median home value$333,700
Median rent$1,044/mo
Rent as share of income14%

In Wisconsin: 10th of 72 counties for 5-year population growth · 12th of 72 counties for net in-migration (per resident) · 5th of 72 counties for median household income · 7th of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Pierce County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
St. Croix County, WI356$25.8M
Dakota County, MN116$10.5M
Washington County, MN113$8.5M
Hennepin County, MN69$9.0M
Ramsey County, MN65$4.7M
Dunn County, WI53$2.4M
Goodhue County, MN50$2.8M
Eau Claire County, WI28$1.4M

Where leavers went

Top counties by households leaving Pierce County, 2022–2023 (IRS).

ToHouseholds (tax returns)Their income (AGI)
St. Croix County, WI350$21.3M
Dakota County, MN94$5.3M
Washington County, MN80$4.9M
Ramsey County, MN72$3.7M
Hennepin County, MN56$2.6M
Dunn County, WI49$3.5M
Goodhue County, MN43$2.5M
Eau Claire County, WI42$2.7M

BizyFi in Pierce County

Fewer than 3 companies in the BizyFi directory are based here. Search them on the company map (company names with a free account), or browse Wisconsin companies.

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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.