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Market insights · Wisconsin

Florence County, WI: growth, migration and housing

Florence County has 4,748 residents, up 4.0% since 2020 (+1.4% in the last year). In 2022–2023, 130 households moved in and 114 moved out (+16 net), bringing in a net $3.4M of income. Median household income is $61,086, the median home $173,200 and median rent $750 a month.

Population (2025)4,748
5-year growth+4.0%
1-year growth+1.4%
Net households moving in+16
Per 1,000 residents+3.4
Net income moving in+$3.4M
Median household income$61,086
Median home value$173,200
Median rent$750/mo
Rent as share of income15%

In Wisconsin: 6th of 72 counties for 5-year population growth · 8th of 72 counties for net in-migration (per resident) · 65th of 72 counties for median household income · 64th of 72 counties for median home value.

Where new residents came from

Top counties by households (tax returns) moving to Florence County, 2022–2023 (IRS).

FromHouseholds (tax returns)Their income (AGI)
Dickinson County, MI40$2.8M

Where leavers went

Top counties by households leaving Florence County, 2022–2023 (IRS).

The IRS publishes no county-level flows for Florence County (it suppresses flows of fewer than 20 households).

BizyFi in Florence County

No companies in the BizyFi directory are based here yet. Search them on the company map (company names with a free account), or browse Wisconsin companies.

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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.