Market insights · North Carolina
Rutherford County, NC: growth, migration and housing
Rutherford County has 65,745 residents, up 2.1% since 2020 (+0.3% in the last year). In 2022–2023, 1,437 households moved in and 1,193 moved out (+244 net), bringing in a net $15.7M of income. Median household income is $51,410, the median home $201,800 and median rent $783 a month.
In North Carolina: 65th of 100 counties for 5-year population growth · 49th of 100 counties for net in-migration (per resident) · 81st of 100 counties for median household income · 59th of 100 counties for median home value.
Where new residents came from
Top counties by households (tax returns) moving to Rutherford County, 2022–2023 (IRS).
| From | Households (tax returns) | Their income (AGI) |
|---|---|---|
| Cleveland County, NC | 171 | $6.8M |
| Buncombe County, NC | 111 | $6.2M |
| Spartanburg County, SC | 77 | $3.9M |
| Polk County, NC | 71 | $3.4M |
| Henderson County, NC | 58 | $2.8M |
| McDowell County, NC | 58 | $2.5M |
| Mecklenburg County, NC | 43 | $2.6M |
| Gaston County, NC | 32 | $2.0M |
Where leavers went
Top counties by households leaving Rutherford County, 2022–2023 (IRS).
| To | Households (tax returns) | Their income (AGI) |
|---|---|---|
| Cleveland County, NC | 166 | $6.9M |
| Spartanburg County, SC | 90 | $6.5M |
| Polk County, NC | 53 | $3.3M |
| Buncombe County, NC | 48 | $1.9M |
| Mecklenburg County, NC | 41 | $2.8M |
| Burke County, NC | 35 | $1.6M |
| Gaston County, NC | 35 | $1.8M |
| Henderson County, NC | 34 | $2.0M |
BizyFi in Rutherford County
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Sources: U.S. Census Bureau population estimates (vintage 2025), American Community Survey 5-year (2024), and IRS Statistics of Income county-to-county migration data (2022–2023). Migration counts are tax returns (roughly households) moving between U.S. counties; the IRS suppresses very small flows. Growth rates, per-1,000 figures, rent share and state ranks are BizyFi calculations. Data updated 2026-10-17. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.